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September 01, 2015


Luxury prizes, timeless traditions, festive dining and a designer take on the SnowPage charitable initiative create unforgettable memories for guests at The Peninsula Beverly Hills

The Peninsula Beverly Hills shares the festive spirit with guests and local residents during the holiday season with memorable Yuletide events that celebrate the joy of giving and raise funds for Make-A-Wish® Greater Los Angeles. The Peninsula Hotels’ annual Trees of Hope fundraising campaign is now in its 12th year across all hotels and has raised more than US$ 1.5 million since its launch in Hong Kong in 2003.

This year, the Trees of Hope fundraising initiative takes on a designer makeover. The Peninsula’s lovable holiday ambassador SnowPage returns for 2015 – but this time in an inventive new guise. Luxury toy brand Papinee has exclusively designed and created 10 limited edition Peninsula SnowPage plush toys representing each Peninsula destination around the world. Inspired by envy-inducing weather, The Peninsula Beverly Hills SnowPage by Papinee features the jovial snowman with his signature Peninsula pageboy cap, decked out in sunglasses and wearing a richly patterned and embroidered jacket reminiscent of the hotel’s own rooftop pool.

Priced at US$ 75 each, the desirable SnowPage gift boxes include the chance to win surprise seasonal gifts with proceeds to benefit Make-A-Wish Greater Los Angeles. Hidden inside some of the boxes are “Golden Tickets” for memorable Peninsula experiences for all the family. Lucky guests have the chance to win the grand prize of a two-night stay in a Junior Suite including daily breakfast and a delectable dinner at the newly renovated Belvedere for four people. Nine “silver” prizes will feature dinner for four at The Belvedere and 10 “bronze” prizes invite guests to experience Afternoon Tea for four set in the hotel’s sumptuous Living Room.

The limited edition SnowPage toy by Papinee and the classic SnowPage glass tree ornament will be available for purchase at a special bundled price of US$ 90 from the holiday concierge desk located in the lobby and gift shop. The custom crafted ornament is priced individually at US$ 20.

To take the 2015 holiday season to the next level, The Peninsula Beverly Hills will begin the festivities on December 1 with the flipping of the switch to illuminate the hotel’s façade with sparkling lights and festive décor. Throughout the season, visiting guests will be greeted in the lobby with a cup of complimentary hot apple cider garnished with cinnamon sticks.

Exciting festive experiences for the whole family will be offered throughout the month of December including Festive Afternoon Tea, cocktails, dining, live musical entertainment, and private celebrations to ring in the New Year. The popular Kids, Cookies and Cupcakes: Young Pastry Chefs Academy program will also be given a festive twist and a portion of all bookings made during the month of December will be donated to the Make-A-Wish Foundation®.

Reservations for all festive dining events are recommended and can be made by calling +1 (310) 975 2736 or via e-mail at qvavatcou@cravafhyn.pbz.


About The Peninsula Beverly Hills

The only AAA Five Diamond and Forbes Five Star-rated hotel in Southern California for 23 consecutive years, The Peninsula Beverly Hills offers 195 guest rooms, including 38 suites and 17 private villas, nestled among lush tropical gardens in the heart of Beverly Hills. Home to the sumptuous Belvedere, the only AAA Five Diamond-rated restaurant in Los Angeles for 21 consecutive years, The Peninsula Beverly Hills also features The Living Room, where The Peninsula Afternoon Tea is served daily, The Peninsula Spa and The Roof Garden, a refined resort oasis featuring a swimming pool, private cabanas, and outdoor cocktails and dining. The Peninsula Beverly Hills is located at the intersection of Wilshire and South Santa Monica Boulevards, within easy walking distance of Century City and Beverly Hills’ legendary Rodeo Drive. For more information, please visit

About Make-A-Wish

Make-A-Wish grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. According to a 2011 U.S. study of wish impact, most health professionals surveyed believe a wish-come-true has positive impacts on the health of children. Kids say wishes give them renewed strength to fight their illness, and their parents say these experiences help strengthen the entire family. Headquartered in Phoenix, Make-A-Wish is one of the world's leading children's charities, serving children in every community in the United States and its territories. With the help of generous donors and more than 27,000 volunteers, Make-A-Wish grants a wish somewhere in the country every 37 minutes. It has granted more than 254,000 wishes since its inception in 1980; more than 14,200 in 2014 alone. Since its founding in 1983, the Make-A-Wish Greater Los Angeles chapter has granted nearly 9,000 wishes to children living in the communities throughout Greater Los Angeles.  Annually in Los Angeles, the chapter grants about 350 wishes of the more than 900 children who qualify for a wish. Visit Make-A-Wish Greater Los Angeles at .Visit Make-A-Wish at

About Papinee

PAPINEE began as an incredible Toy & Art Collective with a Social Mission to spread the Gift of Imagination to children the world over. In a short time, through its many collaborations, partnerships and installations, with artists, designers, ambassadors & storytellers, PAPINEE has evolved into a Creative Movement. PAPINEE Toys are the best in the world and PAPINEE have worked on incredible projects during Art Basel, at the amFAR - Cannes Film Festival, with Louis Vuitton, at Monocle, Sultan Gallery, Shanghai Fashion Week, ICC Elements, Xintiandi and many more. PAPINEE collections are available at Harrods, Bergdorf Goodman, Lane Crawford, SKP Beijing, Harvey Nichols, and others. To learn more about PAPINEE’s gift of imagination, visit

About The Hongkong and Shanghai Hotels, Limited (HSH)

Incorporated in 1866 and listed on the Hong Kong Stock Exchange (00045), The Hongkong and Shanghai Hotels, Limited is the holding company of a Group which is engaged in the ownership, development, and management of prestigious hotels and commercial and residential properties in key locations in Asia, the United States and Europe, as well as the provision of tourism and leisure, club management and other services. The Peninsula Hotels portfolio comprises The Peninsula Hong Kong, The Peninsula Shanghai, The Peninsula Beijing, The Peninsula Tokyo, The Peninsula Bangkok, The Peninsula Manila, The Peninsula New York, The Peninsula Chicago, The Peninsula Beverly Hills, and The Peninsula Paris. Projects under development include The Peninsula London and The Peninsula Yangon. The property portfolio of the Group includes The Repulse Bay Complex, The Peak Tower, The Peninsula Office Tower and St. John’s Building in Hong Kong; The Landmark in Ho Chi Minh City, Vietnam; 1-5 Grosvenor Place in London, UK, and 21 avenue Kléber in Paris, France. The clubs and services portfolio of the Group includes The Peak Tram in Hong Kong; Thai Country Club in Bangkok, Thailand; Quail Lodge & Golf Club in Carmel, California; Peninsula Clubs and Consultancy Services, Peninsula Merchandising, and Tai Pan Laundry in Hong Kong.

For further information, please contact:


Ms. Jessica Wong
Public Relations Manager
The Peninsula Beverly Hills
Telephone: +1 (310) 229 2587
Fax: +1 (310) 788 2319
Digital Photo Library:
Twitter & Instagram: @ThePeninsulaBH

  Jennifer Evans Gardner
Murphy O’Brien, Inc.
Telephone: +1 (310) 586 7181
E-mail :wrinaftneqare@zheculboevra.pbz
Website :

Press Contact

Jaya Vadlamudi
Director, Communications & Partnerships
11390 W. Olympic Blvd. Suite 300
Los Angeles, CA  90064

Phone : (310) 788-9474 x2033
Fax : (310) 785-9474

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Make-A-Wish® Greater Los Angeles
11390 W. Olympic Blvd.
Suite 300
Los Angeles, CA 90064
(310) 788-9474
Toll Free Los Angeles Only (800) 322-9474